How does the media shape the way we think about animals? Why do we see some as food and others as companions? This article explores the hidden power of media in reinforcing societal norms that justify animal exploitation—and how vegan campaigners are using storytelling, activism, and strategic messaging to challenge these narratives. By uncovering the ways media obscures animal suffering and examining how advocacy can reframe the conversation, we explore the opportunities and challenges of shifting public perception toward a more compassionate world.
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Animal Equality
Connor Jackson, CEO and Co-founder of animal advocacy charity Open Cages, reveals the terrible reality behind Frankenchickens. He explains how these genetically engineered chickens suffer on factory farms, how undercover investigations are exposing the cruelties of industrial animal agriculture and how people can take action against the sale of Frankenchickens.
Exposing the Scandal of Frankenchickens – Connor Jackson was last modified: July 11th, 2022 by admin